Call Me Charlie #18 - Tracking Video Analytics
I spent most of my day playing with a new video analytics service that lets me do all sorts of cool things with videos. To start I created a few custom players that show a contact form at the end of the video. My goal is to increase the number of leads my client gets from video views on their existing website traffic. I also set up thumbnail split testing which should tell us which thumbnail attracts the most video plays. It might sound geeky, but that’s the kinda stuff that gets me out of bed in the morning.
I’ll do a full review on my Open Source Marketer channel soon.
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